Can digital technologies bring a new image to Culture? Can they help us have a different look on the historical patrimony of our cities and villages? Can they actually help to better spread knowledge? Come and take part in the European workshop “Culture 2.0” on Friday 24 June at the City Hall of Issy-les-Moulineaux (Paris, France), in the presence of Mr André Santini, Mayor of Issy-les-Moulineaux, Mr Stéphane Distinguin, President of the festival Futur en Seine and Mr Jean-Pierre Euzen, Head of Sector Living Labs at the European Commission. 

The various new technologies (the 3D, the augmented reality, the QR codes, the serious games and the social networks) and their use on smartphones are today object of many cultural experiments to assess users’ interest and engagement associated with it. Discovering a page of Issy-les-Moulineaux’s history using smartphones, 3D models, QR codes and cross media, covering the renovation of Manchester Central Library by web-reporters or creating a serious game to raise young visitors’ interest in the Museum of contemporary art of Antwerp… These are the use case scenarios of an e-Participation experiment in the framework of the European project APOLLON (Advanced Pilots of Living Labs Operating in Networks), whose purpose is to pilot an integrated experiment dealing with the role of 3D technologies, QR codes, augmented reality, social networking and serious gaming on various cultural usages. But beyond all these examples, numerous cities and cultural organizations have already taken steps in this direction.

Organized in the framework of Futur en Seine, a French festival for digital life and creativity, the workshop will bring together EU project APOLLON's e-Participation pilot cities representatives, European Commission representatives, as well as local government and innovative companies representatives to make a status point on the current digital cultural initiatives.

Friday 24th June 2011 / Multimedia Room of the City Hall of Issy-les-Moulineaux / 8:30 - 13:00

• 08:30 - ‘Meet and greet’ coffee
• 09:00 - Presentation of the Apollon project / Koen de Vos, iLab.o Operations Manager, Interdisciplinary Institute for Broadband Technology – IBBT
• 09:15 - EU objectives through the Apollon project / Jean-Pierre Euzen, Project Officer Head of Sector Living Labs, European Commission
• 09:30 - The Castle of the Dukes of Brittany: interactive historical map of the city of Nantes / Philippe PERENNEZ, General Director of Navidis
• 09:45 - The Château de Versailles and the new media / Laurent GAVEAU, Deputy Communication Manager, Marketing and New Media Department, Manager Public Establishment of the Museum and National Estate of Versailles
• 10:00 - CultureClic mobile experience / Natacha Quester-Séméon, General Director of I-Marginal
• 10:15 - My Museum / Marie-Laure FAUSSIER, l’OEil Pop
• 10:30 - Living Labs Lessons from Manchester e-Participation pilot / Alan Holding, Principal Digital Development Officer, Manchester Digital Development Agency (MDDA)
• 11:00 - The History of the Fort of Issy: a cross media approach / Stéphane GAULTIER, President of Virdual
• 11:30 - Lessons from the Muhkapp museum game pilot / Tanguy Coenen, Senior Researcher, Interdisciplinary Institute for Broadband Technology – IBBT
• 12:00 - Lessons from Issy-les-Moulineaux e-Participation pilot / Eric Legale, Managing Director of Issy Média
• 12:15 - The Future of the City / Stéphane DISTINGUIN, President of Futur en Seine Festival
• 12:30 - Closing speech / André SANTINI, Former Minister, Member of the French Parliament and Mayor of Issy-les-Moulineaux
• 12:45 - Closing cocktail

Register online here.